How Facebook is Winning the Video Game

How Facebook is Winning the Video Game

Last week, Beyoncé posted a video on both Facebook and YouTube showing preparations for her live performance at the MTV Video Music Awards. In the first 4 hours, Facebook users watched the video 2.4 million times. Many times the few thousand views over on YouTube...
Drone Visit to Richard Branson’s Island

Drone Visit to Richard Branson’s Island

Did you see the Richard Branson drone video? This video shows the drone descending on Branson’s private island, saying hello to Branson. Richard Branson is adding drones to his portfolio and not just to take fancy pictures (although that doesn’t hurt). The...
Unintended Consequences of Fame – ZetaMining Ep36

Unintended Consequences of Fame – ZetaMining Ep36

This weeks ZetaMining show had some unintended consequences. We started with some famous examples of today’s society, from Minecraft to the NFL to Kanye and soon found we were supporting Kanye West and sounding like we might be agreeing with the NFL’s...

10 Things That Make You Look Bad on Twitter

Clients tell me that they are afraid that one mistake in social media could ruin their reputation. A mistake is not what makes you look bad on Twitter. Since I’m asked so often, I made this page to share my thoughts and link to the best article on how not to...
Kevin Spacey Explains Content Marketing

Kevin Spacey Explains Content Marketing

At last week’s Content Marketing World, the keynote speech was not President Underwood.  It was from the real storyteller, Kevin Spacey Why was a movie star at a marketing conference? Spacey answered his own question. Movie stars, content marketers, and...